Club Management

A specialized seminar addressed to a wide audience that deals with or wants to deal with the field of Fitness Clubs/Gyms as an executive. Fitness Club Management covers the full range of organizational processes of a Fitness Club, both in animate and inanimate materials, as well as the process of attracting and retaining a clientele through sales and good customer service.

A. BASICS:

  • Necessary skills and abilities of a Fitness Club Manager
  • Organizing the Club/Basic procedures
  • Organizing and managing separate Club departments
  • Creating a team, not just selecting stuff members
  • Turning the vision into workable project
  • Attracting and retaining new members
  • Time management and delegation of responsibilities

B. CUSTOMER SERVICE:

  • The importance of a 5-star customer service
  • The importance of front desk in the day-to-day Fitness Club operations
  • Effective complaint management

C. SALES

  • Sales in general
  • Basic principles of Selling-Ethical sale practices
  • Selling stages (Contact, Identification, Process)
  • Handling basic objections (objection, argumentation, solution)
  • Questioning techniques
  •  Closing the sale (testing, closing anatomy, techniques)
  • Do’s and don’ts of verbal communication
  • Telephone communication techniques
  • Different types of salespeople / The Psychology of selling
  • Different types of customers (identification, characteristics, approach)
  • Body language
  • Emotional intelligence in sales / EQ vs IQ (Basic Principles and Application)
  • Power of words: Persuasion
  • Negotiation skills and techniques
  • Renewal and Loyalty Programs / Gamification
  • Basic Marketing strategies

Studio One
with the eyes of our graduates

Starts
Athens: February 2021
Duration: 100 hours
Level: Lifelong Learning
Certification: StudioOne by Ωmega
Educational Type: Theory & Practice

Program Director: Hara Kalemkeridou

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© Studio One 2020
Studio One is
An elite team that is not afraid to dream and create the ideal circumstances in order to organize and direct. To give all their knowledge, energy and passion to those who love fitness.
Ωmega
Astiggos 4, Karaiskaki Sq, ZC 18531
Phone
+30 210 4122888
Information
info@omega.gr
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